Istyle, who runs Japan's top cosmetic products review site @Cosme, announced on February 3, 2012, that they will be listed on Tokyo Stock Exchange Mothers (Tosho Mothers) planned on March 8, 2012.
The company was established in 1999, and its service @Cosme became the leading beauty information service in Japan. 6.2 million monthly visitors exchange makeup products reviews.
Along with electric appliance review Kakaku.com and restaurant review Tabelog, @Cosme is thought as one of the most successful user generated review service in Japan. ...Asiajin 2/6/2012 [en]
- Istyle operates EC site and real shops for cosmetics as well.
- @Cosme would be considered as relatively matured service. It is interesting to see how it can boost up the business with the IPO from the current status appearing to be stable.