Nov 30, 2012

[Tech In Asia] Japan Overtakes US to Become Top Country for Google Play Revenues

The folks over at App Annie have released a pretty fascinating report that shows some interesting shifts that are happening in the mobile space. Perhaps the most surprising is the fact that Japan has overtaken the US in Google Play (Android’s app store) revenue, making this the first time that the US did not occupy the top spot in the country rankings. ...
Tech In Asia  11/30/2012 [en]

memo
  • Mobile game developers in Japan have been successful to make money in feature phones. Japanese users are accustomed to pay for games on mobile more than in US. ARPU may be much higher. It is reasonable that along with the move that many of feature phone users switch to smartphone, Google Play apps in Japan starts to monetize very well. It is interesting to see if the growth is a specific trend only in Japan, or the revenue will go up like in Japan in other countries including US in the future.

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