DeNA (TYO:2432) has been building a range of partnerships in China over the past few months in order to help expand its Mobage China social gaming platform. Today the company’s Chinese subsidiary is announcing perhaps its biggest partners to date, as it has signed deals with all three of China’s major mobile carriers, China Mobile (NYSE:CHL), China Unicom (NYSE:CHU), and China Telecom (NYSE:CHA).
This means that Android users in China will be able to now find Mobage China games in each of the carrier’s official mobile app stores. This is especially important given that Google’s own app store, Google Play, is not supported in China presently. ...
Tech In Asia 3/28/2012 [en]
- DeNA has been very active for global expansion in the last few years. In particular, China seems the most important country for the company, which announced partnerships with other local companies such as NetDragon, a game developer, and Baidu, a leading search provider so far this year.