Balloon is in the same category as LINE to provide group messaging and free voice call. With the redesign, the company adds new features of video, sticker, and voice. ...
TechCrunch Japan 10/30/2012 [jp]
- LINE announced reaching 70 million users in the world. Kakao Talk Japan has partnered with Yahoo Japan, and DeNA entered the market with comm. It seems very tough to compete in the market for startups. However, Balloon tries to differentiate with features which competitors do not have such as sending stickers with voice.