Straight after funding social food recipe sharing site iCook in Taiwan, Japan based CyberAgent Ventures now funds an undisclosed amount into beauty social networking platform Fashionguide. CyberAgent Ventures set up its office in Taiwan back in October 2011, and since then, funded dating website i-Part, restaurant review website iPeen, as well as social food recipe sharing site iCook. Fashionguide is now the fourth portfolio company of CyberAgent Ventures in Taiwan.
Fashionguide allows users to post reviews of beauty and cosmetics products. While the website relies a lot on user generated content, it is currently the largest website in this particular niche. According to TheNextWeb, CyberAgent Ventures says that the funds will be used to launch and support a new range of women’s lifestyle services. Fashionguide also have plans to expand its reach through its own mobile app, which is already in the works. ...e27 1/21/2013 [en]
- CyberAgent Ventures is the most active Japanese investor in Asia. Its investing strategy seems quite simple that they invest in Asian startups providing the same or similar type of services as startups in Japan which have succeeded to go IPO in the past. In Taiwan, it looks like CGM services are their main target. In Japan, several CGM services went IPO in the last 10 years including Cookpad, recipe sharing, and iStyle, cosmetics community site.