With 10M "Like", Tokyo Otaku Mode Fundraises From YJ Capital, ITV, and DG Incubation / TechCrunch Japan

Tokyo Otaku Mode, a popular startup distributing Japan's Otaku culture to the world, announced a new fundraising. Investors include Yahoo's investing arm, YJ Capital, Itochu Technology Ventures, and DG Incubation. The deal was done with Convertible Note and the amount is not disclosed.
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Tokyo Otaku Mode launched as a Facebook Page to introduce Otaku contents like Japanese anime, manga, and related goods. The Facebook Page has over 10 million Like! and it is so popular as a post has from several to hundreds thousands of Like!.
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TechCrunch Japan 2/13/2013 [jp]

memo

• The company launched a web site, a camera app in addition to the Facebook Page and plans to open online shop, with which it may monetize the service. The web site looks like Pinterest or Fab.com focusing on artwork such as figures or posters based on manga or anime. It would have great potential to succeed with so many fans even though it targets a niche market.
• http://otakumode.com/